{"id":3129,"date":"2025-08-01T16:50:47","date_gmt":"2025-08-01T09:50:47","guid":{"rendered":"https:\/\/hef.gov.vn\/?p=3129"},"modified":"2025-08-06T09:02:28","modified_gmt":"2025-08-06T02:02:28","slug":"ho-chi-minh-city-tourism-launches-pioneering-system-to-track-and-forecast-international-visitor-trends","status":"publish","type":"post","link":"https:\/\/hef.gov.vn\/vi\/ho-chi-minh-city-tourism-launches-pioneering-system-to-track-and-forecast-international-visitor-trends.html","title":{"rendered":"Du l\u1ecbch TP.HCM ti\u00ean phong tri\u1ec3n khai H\u1ec7 th\u1ed1ng D\u1eef li\u1ec7u v\u00e0 D\u1ef1 b\u00e1o th\u1ecb tr\u01b0\u1eddng du kh\u00e1ch qu\u1ed1c t\u1ebf"},"content":{"rendered":"<div class=\"fancybox\"><p>D\u1ef1 \u00e1n v\u1edbi t\u00ean g\u1ecdi H\u1ec7 th\u1ed1ng theo d\u00f5i d\u1eef li\u1ec7u du kh\u00e1ch - HCMC Global Traveler Barometer (HCMC GTB), \u0111\u00e1nh d\u1ea5u m\u1ed9t b\u01b0\u1edbc ti\u1ebfn v\u01b0\u1ee3t b\u1eadc, \u0111\u01b0a TP.HCM tr\u1edf th\u00e0nh \u0111\u1ecba ph\u01b0\u01a1ng \u0111\u1ea7u ti\u00ean trong n\u01b0\u1edbc x\u00e2y d\u1ef1ng m\u1ed9t h\u1ec7 th\u1ed1ng chuy\u00ean bi\u1ec7t \u0111\u1ec3 theo d\u00f5i v\u00e0 d\u1ef1 b\u00e1o c\u00e1c th\u1ecb tr\u01b0\u1eddng du kh\u00e1ch m\u1ee5c ti\u00eau.<\/p>\n<p>M\u1ee5c ti\u00eau chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a d\u1ef1 \u00e1n l\u00e0 t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1, x\u00fac ti\u1ebfn du l\u1ecbch, \u0111\u1ed3ng th\u1eddi th\u00fac \u0111\u1ea9y s\u1ef1 ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng cho \u0111i\u1ec3m \u0111\u1ebfn tr\u00ean n\u1ec1n t\u1ea3ng d\u1eef li\u1ec7u. Ngu\u1ed3n t\u00e0i nguy\u00ean n\u00e0y s\u1ebd h\u1ed7 tr\u1ee3 \u0111\u1eafc l\u1ef1c cho vi\u1ec7c \u0111\u1ecbnh h\u01b0\u1edbng, ph\u00e1t tri\u1ec3n v\u00e0 qu\u1ea3ng b\u00e1 du l\u1ecbch th\u00e0nh ph\u1ed1, qua \u0111\u00f3 n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh v\u00e0 c\u1ee7ng c\u1ed1 v\u1ecb th\u1ebf ti\u00ean phong, \u0111\u1ed5i m\u1edbi c\u1ee7a ng\u00e0nh du l\u1ecbch TP.HCM trong b\u1ed1i c\u1ea3nh ph\u00e1t tri\u1ec3n m\u1edbi.<\/p>\n<h2>HCMC Global Traveler Barometer (HCMC GTB) 2025: N\u1ec1n t\u1ea3ng d\u1eef li\u1ec7u cho t\u01b0\u01a1ng lai ng\u00e0nh du l\u1ecbch TP.HCM<\/h2>\n<p>H\u1ec7 th\u1ed1ng HCMC GTB \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng \u0111\u1ec3 tr\u1edf th\u00e0nh c\u00f4ng c\u1ee5 th\u00f4ng tin du kh\u00e1ch (traveler intelligence) to\u00e0n di\u1ec7n v\u00e0 th\u01b0\u1eddng ni\u00ean cho ng\u00e0nh du l\u1ecbch th\u00e0nh ph\u1ed1. Trong n\u0103m 2025, h\u1ec7 th\u1ed1ng s\u1ebd th\u00ed \u0111i\u1ec3m theo d\u00f5i d\u1eef li\u1ec7u t\u1eeb 13 th\u1ecb tr\u01b0\u1eddng tr\u1ecdng \u0111i\u1ec3m h\u00e0ng \u0111\u1ea7u c\u1ee7a TP.HCM, bao g\u1ed3m: H\u00e0n Qu\u1ed1c, Nh\u1eadt B\u1ea3n, \u00dac, Trung Qu\u1ed1c, Ch\u00e2u \u00c2u, M\u1ef9 - Canada, v\u00e0 \u0110\u00f4ng Nam \u00c1.<\/p>\n<p>H\u1ec7 th\u1ed1ng d\u1eef li\u1ec7u ti\u00ean ti\u1ebfn n\u00e0y s\u1ebd trang b\u1ecb cho S\u1edf Du l\u1ecbch, HTPC v\u00e0 c\u00e1c doanh nghi\u1ec7p du l\u1ecbch kh\u1ea3 n\u0103ng th\u1ea5u hi\u1ec3u s\u00e2u s\u1eafc h\u01a1n v\u1ec1 du kh\u00e1ch th\u00f4ng qua vi\u1ec7c cung c\u1ea5p c\u00e1c th\u00f4ng tin chuy\u00ean s\u00e2u v\u1ec1:<\/p>\n<ul>\n<li>D\u1ef1 b\u00e1o nhu c\u1ea7u v\u00e0 m\u1ee9c \u0111\u1ed9 s\u1eb5n s\u00e0ng du l\u1ecbch \u0111\u1ebfn TP.HCM c\u1ee7a c\u00e1c th\u1ecb tr\u01b0\u1eddng.<\/li>\n<li>C\u1eadp nh\u1eadt c\u00e1c thay \u0111\u1ed5i trong h\u00e0nh vi v\u00e0 th\u1ecb hi\u1ebfu c\u1ee7a du kh\u00e1ch.<\/li>\n<li>\u0110o l\u01b0\u1eddng v\u00e0 so s\u00e1nh h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u, hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u00f4ng c\u1ee7a du l\u1ecbch TP.HCM v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 trong khu v\u1ef1c.<\/li>\n<\/ul>\n<p>C\u00e1c insight (th\u00f4ng tin chuy\u00ean s\u00e2u) n\u00e0y \u0111\u01b0\u1ee3c thu th\u1eadp qua kh\u1ea3o s\u00e1t du kh\u00e1ch ti\u1ec1m n\u0103ng ngay t\u1eeb giai \u0111o\u1ea1n l\u00ean k\u1ebf ho\u1ea1ch chuy\u1ebfn \u0111i, ph\u00e2n t\u00edch b\u1eb1ng c\u00e1c m\u00f4 h\u00ecnh d\u1eef li\u1ec7u ti\u00ean ti\u1ebfn v\u00e0 c\u1eadp nh\u1eadt \u0111\u1ecbnh k\u1ef3 m\u1ed7i s\u00e1u th\u00e1ng. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p ng\u00e0nh du l\u1ecbch TP.HCM n\u00e2ng cao \u0111\u00e1ng k\u1ec3 n\u0103ng l\u1ef1c d\u1ef1 b\u00e1o th\u1ecb tr\u01b0\u1eddng, t\u1eeb \u0111\u00f3 x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch v\u00e0 tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng ph\u00e1t tri\u1ec3n du l\u1ecbch m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 v\u00e0 chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n<p>B\u00e0 Nguy\u1ec5n C\u1ea9m T\u00fa, Gi\u00e1m \u0111\u1ed1c Trung t\u00e2m X\u00fac ti\u1ebfn Du l\u1ecbch Th\u00e0nh ph\u1ed1 H\u1ed3 Ch\u00ed Minh, chia s\u1ebb: \u201cTrong b\u1ed1i c\u1ea3nh th\u1ecb tr\u01b0\u1eddng kh\u00f4ng ng\u1eebng bi\u1ebfn \u0111\u1ed9ng, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00f4ng qua \u1ee9ng d\u1ee5ng d\u1eef li\u1ec7u l\u00e0 m\u1ed9t b\u01b0\u1edbc \u0111i chi\u1ebfn l\u01b0\u1ee3c. Vi\u1ec7c ti\u00ean phong x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng n\u00e0y kh\u00f4ng ch\u1ec9 kh\u1eb3ng \u0111\u1ecbnh v\u1ecb th\u1ebf c\u1ee7a du l\u1ecbch TP.HCM trong giai \u0111o\u1ea1n ph\u00e1t tri\u1ec3n m\u1edbi, m\u00e0 c\u00f2n th\u1ec3 hi\u1ec7n t\u1ea7m nh\u00ecn c\u1ee7a ng\u00e0nh trong vi\u1ec7c li\u00ean t\u1ee5c \u0111\u1ed5i m\u1edbi, \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 ph\u00e1t tri\u1ec3n. Ch\u00fang t\u00f4i tin r\u1eb1ng s\u1ef1 h\u1ee3p t\u00e1c v\u1edbi The Outbox Company s\u1ebd gi\u00fap du l\u1ecbch th\u00e0nh ph\u1ed1 ph\u00e1t tri\u1ec3n to\u00e0n di\u1ec7n h\u01a1n, t\u1eeb n\u0103ng l\u1ef1c c\u1ea1nh tranh \u0111\u1ebfn h\u00ecnh \u1ea3nh \u0111i\u1ec3m \u0111\u1ebfn trong khu v\u1ef1c.\u201d<\/p>\n<p>\u00d4ng \u0110\u1eb7ng M\u1ea1nh Ph\u01b0\u1edbc, Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a The Outbox Company, \u0111\u1ed1i t\u00e1c tri\u1ec3n khai d\u1ef1 \u00e1n, cho bi\u1ebft th\u00eam: \u201cCh\u00fang t\u00f4i r\u1ea5t vinh d\u1ef1 khi \u0111\u01b0\u1ee3c Trung t\u00e2m X\u00fac ti\u1ebfn Du l\u1ecbch TP.HCM tin t\u01b0\u1edfng l\u1ef1a ch\u1ecdn l\u00e0m \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 tri\u1ec3n khai HCMC Global Traveler Barometer 2025. V\u1edbi n\u0103ng l\u1ef1c chuy\u00ean m\u00f4n v\u00e0 kinh nghi\u1ec7m s\u00e2u r\u1ed9ng v\u1ec1 nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng du l\u1ecbch trong khu v\u1ef1c, ch\u00fang t\u00f4i cam k\u1ebft s\u1ebd tri\u1ec3n khai d\u1ef1 \u00e1n th\u00e0nh c\u00f4ng, g\u00f3p ph\u1ea7n n\u00e2ng cao n\u0103ng l\u1ef1c c\u1ea1nh tranh cho du l\u1ecbch th\u00e0nh ph\u1ed1. D\u1ef1 \u00e1n n\u00e0y c\u0169ng kh\u1eb3ng \u0111\u1ecbnh \u01b0u ti\u00ean c\u1ee7a The Outbox Company, v\u1edbi t\u01b0 c\u00e1ch l\u00e0 m\u1ed9t c\u00f4ng ty kh\u1edfi nghi\u1ec7p ti\u00ean phong v\u1ec1 d\u1eef li\u1ec7u du l\u1ecbch t\u1ea1i ch\u00e2u \u00c1, trong vi\u1ec7c \u0111\u1ed3ng h\u00e0nh c\u00f9ng ng\u00e0nh du l\u1ecbch v\u00e0 c\u00e1c c\u01a1 quan qu\u1ea3n l\u00fd t\u1ea1i Vi\u1ec7t Nam.\u201d<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>The Ho Chi Minh City Tourism Promotion Center (HTPC), under the city&#8217;s Department of Tourism, in collaboration with The Outbox Company, has announced a pioneering strategic partnership to implement market research data technology for monitoring international tourist markets in Vietnam. <\/p>","protected":false},"author":1,"featured_media":3131,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[84],"tags":[144,143,95,145],"class_list":{"0":"post-3129","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-discover-destinations","8":"tag-hcmc-department-of-tourism","9":"tag-hcmc-global-traveler-barometer","10":"tag-ho-chi-minh-city","11":"tag-ho-chi-minh-city-tourism-promotion-center"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v27.4) - 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